Rooh Vodka is a remarkable fusion, seamlessly blending the essence of Indian and Irish heritage into a single spirit. Rooh Vodka is carefully made from a selection of eight botanicals, each selected due their own significance in both Indian and Irish cultures. Rooh was crafted from a family recipe that dates back at least 80 years and has passed down from the founders’ grandmother, Pushp.
The founder of Rooh, Lee, was affectionately named little “Bhoota” by his grandmother, meaning little ghost in Punjabi. Bhoota influenced the brands name Rooh due to its Punjabi translation meaning “Spirit”